Magical Baking with Practical Effects for Harry Potter: Wizards of Baking
To promote the magical new Food Network series, we brewed up some special promos to get fans excited with old-school practical effects.
Magical Hex Practical Efx for
Harry Potter: Wizards of Baking
Who would have guessed Fred and George Weasley would go on to host a Harry Potter-themed baking reality show!? To promote the magical new Food Network series, we brewed up some special promos to get fans excited with old-school practical effects (click through to see how the effects came together on set and then on screen).
These snackable videos conjure up Hogwarts-inspired bakes, spellbinding cinematography, and a generous sprinkle of DVRG wizardry. No charms class required – just a lot of butter, sugar, and flash paper. Here’s a compilation of our favorite moments from the series! 🧙🪄✨
David Ma
Filmmaker, Director, Food Artist
DVRG creative powerhouse David Ma is truly a sorcerer behind the camera. His blend of culinary instinct, conceptual storytelling, and eye-popping visuals leaves audiences wondering, “How’d he do that?”
David first collaborated with DVRG on “Ignite,” a cinematic short film commissioned by Apple and shot entirely on iPhone. Set inside the Michelin-starred COTE Korean Steakhouse, the piece fuses high-impact slow motion, practical effects, and stylized camera work to showcase the filmmaking power of Apple technology.
His unique skills as a director are supplemented by a background as an agency creative at Droga5, TBWA, and 360i, just to name a few.
Known for his viral “Food Films” series which reimagined cooking videos in the styles of iconic directors, David has a knack for making food feel larger than life (and occasionally explode in slow motion). Ever wonder what it’d look like if Tarantino made Spaghetti & Meatballs?
With over 1.3M followers across TikTok and Instagram, features in Forbes, GQ, Vanity Fair, and recognition as one of AdWeek’s Top 100 Creatives, David continues to blur the line between commercial and cinematic, always stirring in just the right amount of magic.
